Etihad named new business
development manager
Maurice Phohleli , Etihad Airways’ Vice
President Africa Sub-Sahara and Indian
Ocean Islands ,
said: “We are delighted to welcome Bradley
to our regional team. Our growing commitment in Africa
has seen our regional team grow in order to serve our customers and partners
even more efficiently.”
Bradley has worked in the
tourism sector for over 15 years. Prior to joining Etihad Airways, he held
various managerial positions at Comair Ltd, British Airways PLC Group and South African Airways, driving sales
strategies and ensuring route profitability.
Bradley will report to Maurice Phohleli , and work
very closely with the local South
Africa team headed by General Manager, John Friel .
Etihad:
New appointment for business development managerEtihad Airways, the national
airline for the United Arab Emirates (UAE), today announced the appointment of Bradley Edwards
as its new Regional Business Development Manager for the Sub-Saharan Africa &
Indian Ocean region.
Based
at Etihad Airways’ new offices in Sandton, Johannesburg ,
Bradley will oversee key sales
strategies across seven countries in Africa
with the objective of accelerating the growth of Etihad’s revenues through
expanded distribution and segmentation strategies which increase awareness of
the airline and its market share across the region.
An
alumni of Henley Business School ,
Bradley completed his Master of
Business Administration in 2013. He also studied Tourism Management at the University of South Africa and Technikon
Witwatersrand.
On
taking up his new position, Brad said:
“I’m honoured to be joining Etihad Airways’ regional team. The increase in
regional demand presents some exciting opportunities for the industry and I
look forward to engaging with various stakeholders to meet this growth.”
Etihad
Airways currently flies to six destinations in the African Sub-Sahara and
Indian Ocean region including: Johannesburg , Nairobi , Khartoum , Lagos , Entebbe and Mahé in
the Seychelles , and has
announced plans to launch services to Dar es Salaam
in Tanzania
in December 2015.
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